Free · three sessions a week · no pressure
The Willamette Valley FSBO Webinar
One part of selling on your own, worked through properly. Come and listen — cameras off, questions optional, leave whenever you like. There is no pitch, and nothing to buy.
Each session has its own join link, and it is the same link every week. Register and I will send it to you — or join a session directly: Tuesdays · Mon & Thu 2 PM · Mon & Thu 6:30 PM.
Bring the question you have been sitting on
Most people arrive already knowing what they want to ask — they have just never had anyone answer it straight. Ask it in the room, or put it on the registration form and I will have an answer ready before we start. Cameras stay off and you never have to speak.
Why this exists
About 5% of homeowners who try to sell For Sale By Owner actually complete the sale, and 64% of those who do say they did not get what they wanted. That is almost never about the seller. It is four fixable things: exposure, paperwork, pricing and negotiation. Every webinar takes one of them apart, in plain English, with no obligation attached.
The four fixable things — and who fixes them
Exposure, paperwork, pricing and negotiation. None of them is a character flaw, and none of them is a reason to hand over your equity. They are simply the four things the free coaching exists to take off your plate — one at a time, in plain English.
No pressure means no pressure
You can attend and say nothing. Cameras off is fine. Ask nothing, take notes, and leave when you have what you came for.
It is not a listing presentation. Nobody is going to ask you to list your home. If you ever decide you would rather hand it over, that is a separate conversation you start, not one we start.
Nothing is for sale on the webinar. There is no fee for the webinar, no fee for the coaching, and no fee of any kind for the Free FSBO Coaching and Marketing Service.
Bring whoever needs to hear it. A spouse, a family member, a CPA — the more people at the table, the better the questions.
Register — free or book a private 15-minute call Get the free Survival Kit first
To reserve, book through the link above, or call or text the booking line on (971) 316-4235 and say “webinar”. We send the join link the day of.
What we cover, week by week
The series rotates, so you can start at any point and still get a complete session. Come to the ones that match where you are.
Week one — How to win in today’s Willamette Valley market
- Why we help For Sale By Owners sell for free
- Selling FSBO starts with “how-to” knowledge
- Home vs business mindset: setting expectations and goals
- When not to sell For Sale By Owner
- Whether you can qualify for your next home loan
Week two — Build a team that gets you to closing
- Resources for selling your home For Sale By Owner
- Assembling your FSBO support team
- The other professionals you will need
- Attorneys, accountants and financial planners
- Reading the Willamette Valley market
Week three — Prep your home for profit
- Preparing your home to sell
- Why a pre-marketing inspection matters
- The 75-point home preparation checklist
- Which inspector-noted repairs lenders actually require
Week four — Price it right
- How to determine your home’s market value
- The seller net sheet and the equity report
- Supply and demand audit
- Property positioning inspection
- Buyer activity by price
Week five — Financing unpacked
- Financing 101: the costs and the traps
- Conventional loans
- FHA, Freddie Mac and USDA loans
- State VA and federal VA loans
- Owner-carried and specialty loans
Week six — Win the deal
- Negotiation tactics and tips
- Buyer pitfalls
- Agent pitfalls
- Buyer repair requests
- Getting everything in writing
Week seven — Market like a pro
- Marketing 101: getting the right price
- Where to market your home, and what works
- Photography tips
- Your own property website
- Fair housing laws
Week eight — The mega open house
- Running an open house as a live streaming event
- Creating awareness for your open house
- Buyer registration and prospect sheets
- Open house checklist: pre, during, post
- Security for open houses and showings
Week nine — Protect your sale
- The Oregon forms you legally need
- The Seller’s Property Disclosure
- Why this is the week to find an attorney
- Buyer home warranties
- Lead-based paint disclosure
Week ten — Escrow to keys
- The closing process and escrow overview
- The escrow transaction checklist
- Types of deeds
- Understanding CC&Rs
- Frequently asked questions
What you leave with
A straight answer
- Your question answered in the room, or by email the next day
- No follow-up sequence you did not ask for
The week’s worksheet
- The checklist, worksheet or form behind that week’s topic
- Yours whether you ever speak to us again or not
A second opinion, free
- Fifteen minutes after the webinar, one to one, if you want it
- No charge, no pitch deck, no requirement to list
Questions before you attend
Do I have to talk or be on camera?
No. Most people listen with the camera off and never say a word. Questions can be typed in, or sent afterwards.
Is it really free?
Yes, and so is everything else we offer: 1:1 coaching, Triple MLS Syndication (RMLS + WVMLS + MyState MLS), every required Oregon form, and contract preparation. There is no listing fee and no commission, ever.
Will somebody try to list my home?
No. We will never ask you to list your home while you are selling it yourself. If you change your mind later, you are the one who starts that conversation.
I am not selling yet. Is it too early?
It is the best time. Pricing, preparation and paperwork decisions made early cost nothing; the same decisions made under a deadline cost money.
My listing expired, or I cancelled it. Does this apply to me?
Yes — and those sessions tend to be the liveliest. Round two is usually about exposure and price, and both are fixable.
What time zone are the sessions in?
All times are Pacific (Los Angeles) — Tuesdays 10:00 AM, and Mondays and Thursdays at 2:00 PM and 6:30 PM. If you are outside the Pacific time zone, start times shift for you accordingly.